Asus isn't known for its high-end phones and traditionally, they've penetrated mid-range segment and attempted to bring a lot of value to consumer at a lower price. That changes now with advent of gaming smartphones in market. As more and more gaming smartphones are coming out, Asus decided to give it a shot as well, with its famous gaming lineup brand, ROG (Republic of Gamers). Previously, ROG series featured gaming laptops and peripherals with flashy branding, beefy specs and RGB lighting and Asus is bringing all that to smartphones now, with its brand-new gaming flagship device, ASUS ROG Phone. Question remains, as there have been a couple of entrants in this gaming smartphone segment, is Asus ROG Phone capable of penetrating this market which already has a niche set of customers? Let's find out.